CRM

Salesforce (NYSE: CRM) has unveiled a landmark $500 million investment in artificial intelligence initiatives centered in Saudi Arabia, marking a bold step to expand its footprint in one of the Middle East’s fastest-growing technology hubs. This move highlights Salesforce’s commitment to leveraging AI and cloud innovation to drive growth amid intensifying global competition for advanced

AI-powered customer relationship management (CRM) systems are transforming the sales industry, shifting from mere organizational tools to vital engines of growth and innovation. In today’s hyper-competitive market, AI-enabled CRM platforms are no longer optional—they’re essential. Having worked in IT for over 30 years, I’ve witnessed many technological advancements, but none have accelerated as rapidly or

In recent years, the synergy between cloud computing and customer relationship management (CRM) has fundamentally reshaped how businesses engage customers and deliver services. As organizations migrate more operations to the cloud, understanding the emerging trends is essential to maintain a competitive edge. Industry forecasts predict the global cloud computing market will grow at a 17%

In the ever-evolving landscape of nonprofit organizations, effective management tools are more crucial than ever. Customer Relationship Management (CRM) systems have become indispensable resources for NGOs, enabling them to streamline operations, enhance donor engagement, and drive their missions forward. These platforms help manage interactions with supporters, volunteers, and beneficiaries — ultimately fostering stronger relationships and

Your CRM (Customer Relationship Management) system is one of your most valuable digital assets. It holds essential data like customer details, sales insights, and prospect information — the very lifeblood of your business growth and client relationships. But that value makes it a prime target for cybercriminals. If your CRM is compromised, it’s not just